Increasing Brand Recognition with a Company Vehicle Wrap
A company vehicle wrap is a type of advertising and branding strategy in which company-owned vehicles are covered with a large, vinyl graphic that displays the company's logo, branding elements, promotional messages, and contact information. This technique turns the vehicle itself into a moving billboard, promoting the company's products, services, and brand wherever the vehicle goes.
Because a vehicle wrap will advertise wherever your company vehicles go, you get targeted advertising in the areas you service. So if you’re curious whether vehicle wraps can help you increase your brand recognition and lead to more clients, this post explains how 1DayWraps can deliver company vehicle wraps in California that make your fleet look sleek and meet your advertising needs.
How Do Vehicle Wraps Work?
You’re probably wondering just how vehicle wraps work for your company and what the process is like. With 1DayWraps, we keep you in the loop every step of the way. Here's how company vehicle wraps with us work:
Consultation: We offer a free consultation so we can better understand your needs and the types of vehicles you want to wrap. This gets us started off on the right foot, knowing exactly what you want, what you need, and what kind of design you’re looking for.
Design: We work with you as we design the graphics and layout for the vehicle wrap. This design can range from simple logo placement to elaborate, eye-catching visuals that cover the entire vehicle. Once the design is finalized, we offer proofs on actual templates of your particular vehicle so you can see exactly how it will look.
Application: We begin the installation after you approve the design. We use professional installers to prep your vehicle so that we apply careful alignment, precision, and skill to ensure the graphics fit the vehicle's contours and features correctly.
Inspection: We don’t just deliver your vehicle once we’re done. We use the natural light outside to inspect your vehicle and fix anything before you drive away in it.
You can choose from three levels of wraps:
Full wraps: As the name suggests, full wraps cover the entire vehicle.
Partial wraps You can use partial wraps to cover specific areas—they are anything less than a full wrap. These wraps can include graphics, text, images, and even intricate designs that create an attention-grabbing look.
Spot graphics: The most affordable option, you can use spot graphics to add a logo, contact information, or anything you think is vital for your company vehicle.
A company vehicle wrap in California turns your vehicle into an instant mobile advertising platform. It can generate brand visibility and recognition wherever it goes—whether it's parked in front of the company's office, driving through city streets, or parked at events.
Benefits of Company Vehicle Wraps
To understand whether a vehicle wrap fits your company’s needs, check out the following benefits a wrap can give your business:
Increased brand exposure: A wrapped vehicle effectively reaches a wider audience than traditional stationary ads, as it travels through different areas and reaches diverse demographics. Plus, since they are typically driven in your service area, you can effectively target potential clients as you and your staff do business each day.
Cost-effective: Compared to traditional forms of advertising like billboards or print ads, vehicle wraps offer a relatively lower cost per impression.
Flexibility: Wraps can be easily removed or replaced, allowing companies to update branding or promotions without the need for a new vehicle.
Professional image: A well-designed vehicle wrap conveys professionalism and credibility, enhancing the company's image.
Non-intrusive advertising: Vehicle wraps are less interruptive than some other forms of advertising, as people come across them while going about their daily routines.
To get the most out of your company vehicle wrap, invest in high-quality design and installation to ensure the wrap looks polished and lasts for its intended duration.
What Industries Can Benefit from Company Car Wraps?
Anyone who wants more customers can benefit from vehicle wraps. Company car wraps can benefit a wide range of industries by effectively promoting brand visibility, reaching a broader audience, and creating a professional image.
If you’re wondering whether your company is a good candidate for a vehicle wrap, consider these industries that are already benefiting from this effective marketing strategy:
Service providers: Plumbers, electricians, HVAC technicians, landscapers, and other service providers can use vehicle wraps to display their services and contact details while parked at job sites or driving around neighborhoods.
Construction and contractors: Construction companies and contractors can display their expertise, completed projects, and contact information on vehicle wraps, showcasing their work while on the move.
Automotive services: Auto repair shops, car dealerships, and automotive services can showcase their expertise and offers on vehicle wraps.
Food and beverage: Restaurants, food trucks, catering services, and delivery companies can use vehicle wraps to showcase their menu items and contact information as they travel around town.
Retail: Retailers can promote their products and store locations on vehicle wraps, creating awareness among potential customers as the vehicles move around the area.
Real estate: Real estate agents and agencies can use vehicle wraps to advertise their services and contact information, effectively reaching local communities.
Healthcare: Medical clinics, dental offices, and healthcare practitioners can use wraps to promote their services, clinics, and wellness programs to potential patients.
Fitness and wellness: Gyms, fitness trainers, and wellness centers can use wraps to promote classes, contact info, and wellness programs.
Education: Schools, tutoring services, and educational institutions can use wraps to display their mission, programs, and contact information to parents and students.
Technology and IT services: IT companies, tech startups, and software developers can use wraps to showcase their innovative solutions and services.
Tourism and hospitality: Hotels, travel agencies, and tourist attractions can use wraps to showcase popular destinations, travel packages, and services.
Delivery and logistics: Delivery companies and logistics providers can use wraps to display their brand and services as they transport goods.
Nonprofit organizations: Nonprofits can use vehicle wraps to promote their cause, raise awareness, and encourage support from the community.
Financial services: Banks, financial advisors, and insurance companies can use wraps to display their services and establish trust.
The versatility of vehicle wraps means that almost any industry can find a way to benefit from this mobile advertising strategy. If you’re looking for a company vehicle wrap in California, you can depend on the services of 1DayWraps to listen to your needs and wants and create a professional, custom wrap you’ll be proud of.